GAMES-UT 201: Intro to Visual Communication

Winnie Song • [email protected] • Fall 2016
Tuesday • 4:55-7:35PM • Room: 2MTC MAGNET 830

LOGO STUDY

Select an established brand that has had at least 3 logo iterations (ideally more) over the years.
One brand per person. First student to sign up for their choice will cover the logo.
Create a blog post accompanied with images, that shows and discusses the history of the evolution of the logo.
Discuss the visual changes made throughout its history. (Color, Form, Typography)
Discuss how the logo impacted or directed its brand & audience.
Find the name of the logo designer (if you can), the dates that the logo was redesigned, and why it was redesigned.
Cite your sources